Reaching out to high-authority blogs and websites can be time-consuming. But don't worry—we've already done the groundwork. Over the years, we've built a strong network of bloggers and content creators, enabling us to collaborate effectively and quickly with them.
Before we start any collaboration, we assess important factors to ensure quality and efficiency:
Reaching out to blogs and websites for content placement can be time-consuming. Fortunately, we've already done the groundwork. Over the years, we've established strong partnerships with a vast network of bloggers and content creators. Our role is to collaborate with them to ensure fast, efficient, and high-quality content publication.
Before initiating any collaboration with a blog, we take several important factors into account to ensure the highest level of quality and relevance:
After creating and reviewing the content in collaboration with our clients, we move to the final stage: scheduling publications. We understand that different types of content require different approaches. For example, some content is time-sensitive, like news updates, while others are tied to seasonal trends, such as holiday campaigns.
The scheduling of text content follows a structured process that ensures the right content is published at the right time:
From keyword research to on-page optimization, we help your website climb the search rankings.
If you're someone who's passionate about SEO, this will interest you. When you publish a post, you often have the option to include a link to your own blog. Since you're typically aiming to publish on authoritative blogs, this link can be highly beneficial for boosting your Google ranking.
The link you include in the blog not only boosts your SEO but also drives direct traffic to your website. While there is typically an initial surge in visits that gradually decreases, there are instances where a post ranks among the top results on Google, leading to a steady increase in traffic over time, surpassing the initial spike.
Not every submitted post is approved. Getting published on a reputable website enhances your online reputation, as it grants you access to an exclusive group of authors who have earned the privilege of contributing to a trusted platform.
Each post typically includes a brief author bio, usually 2 to 3 lines, which you provide alongside the post. In this section, you can include links to your social media profiles. Another benefit is the exposure your post gets on social networks, as the author's profile often appears alongside the shared links.
Career Infowis IT Solution Pvt Ltd's editorial platform features over 1,000 diverse websites. We carefully choose the most relevant ones for your link-building campaign.
After analyzing the target keywords, we developed customized guidelines for copywriters to create content from the ground up.
We create a detailed publishing schedule to ensure your site's link-building campaign is both more effective and efficient.
After campaign publication, we diligently track the performance, including post engagement and results.
Building a genuine brand as a blogger is crucial for growing a solid readership and establishing your blog or website as an authoritative source. To achieve this, you need to implement various digital marketing tactics to reach your target audience effectively. Some common strategies for blog promotion include social media marketing, email marketing, and search engine optimization (SEO). However, when focusing on building your personal or business brand, guest posting stands out as one of the most effective ways to expand your readership and make a name for yourself in the blogging community. While the theory behind these strategies is clear, applying them in a professional setting involves practical challenges. These challenges include figuring out when to write, how often to write, and, most importantly, what content will resonate with your audience. With solutions like Career Infowis IT Solution pvt ltd, you can overcome these hurdles and streamline your approach to growing your blog and brand.
Let's Get StartedAs a competitive Digital Marketing agency, we offer you benefits that separate us from others. Here are some reasons to encourage you to choose Career Infowis IT Solution Pvt Ltd.
We select the appropriate distribution channels and tactics for your content (email marketing, social networks, landing pages, reuse of content in multiple formats, and optimization for multi-channel distribution).
By analyzing your users and the customer journey, we will pinpoint key resources and topics that align with your business goals and address the needs of your target audience.
We design a customized editorial calendar template based on your needs and assist you in implementing it.
By analyzing your business goals and website content, we will assist you in defining relevant and achievable KPIs and setting up methods to assess the success of reaching them.
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Branding is not only about encouraging your target audience to choose you over
competitors but also about positioning yourself as the exclusive provider of the
solution to their problem or need.
The goals that a good brand will achieve include:
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Until now, small brands have focused on protecting their operations to safeguard their business. However, in today’s highly connected world, there’s more to gain than lose by being open. With thousands of people connected to us and the power of communication through the Internet, concealing weaknesses only makes us more vulnerable. In an era of widespread information, transparency is key because when everyone has access to it, hiding it no longer serves a purpose.
3
A brand is unique to each individual. It consists of a combination of positive and negative attributes that we associate with products, based on the information communicated by the company (through marketing and corporate communication) and our personal experiences. As sellers or manufacturers, we can't change the experiences individuals have already stored in their minds. However, we can craft messaging that influences how they perceive our products or services, shaping a positive image that supports our business goals. This process of building a favorable image is known as branding.
4
Brand image management is a long journey filled with challenges. It starts in the office of the Director of Communication (or whatever title fits your organizational structure, such as Branding or Marketing), develops in the design studio and advertising agency, and extends to supermarket shelves, newspapers, and websites. Throughout this journey, the brand must overcome various obstacles, such as customers' reluctance to try a new product, competitors' efforts to maintain their market position, and the influence of the many prescribers, influencers, and opinion leaders in our ecosystem.
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